Advisory · Organisation · Development
Offerings, products & services
1. Brief service summary
Make your offering portfolio clearer by organising products, services and options around customer needs. The engagement helps specify scopes and presentation conditions without turning an offering hypothesis into an available commercial commitment.
2. Your needs
Your catalogue has expanded gradually, and some offerings overlap or are difficult to explain. Teams do not always present the same inclusions, limitations or combinations, complicating customer discussions.
You wish to structure an understandable architecture and prepare materials consistent with what your organisation can actually deliver.
3. Objectives of the engagement
The engagement aims to clarify needs covered, distinguish offerings and define boundaries between services, options and additions. It helps identify delivery conditions and validations required before commercialisation.
The objective is explicit range choices without multiplying variants that offer no useful difference.
4. Indicative scope
The work may address segmentation, offering families, features, inclusions and exclusions. Possible combinations and dependencies are examined according to available resources.
Pricing principles may be discussed if included in the scope; final prices and conditions remain subject to decision. Reflection on the overall business model is distinguished from catalogue organisation.
5. Possible delivery arrangements
Analysis of materials, interviews and structuring workshops help compare possible architectures. Sample service sheets or choice journeys may help check understanding without implicit publication or launch.
6. Possible deliverables
Deliverables may include a range architecture, differentiation matrix, service-sheet templates and a list of validations required before commercial opening.
7. Conditions and limitations
Neither sales nor market acceptance is guaranteed. Availability, prices, warranties and contractual commitments must be confirmed. The client’s catalogue remains independent of the 240 PRO’ADVISORY services. This engagement includes neither creation of SaaS modules nor activation of subscriptions; business model design falls notably under 18.02.

